15 IMPORTANT reasons why a website is needed in 2021

Responsive- Wesite Design in SA

15 IMPORTANT reasons why a website is needed in 2021

Remember, websites help you convert more of your leads because most people still do their own research and compare you to your competitors.

1: Modern customers expect it

You live in 2021, and the lives of our people are more and more digitalized. Before they want to chat with your brand or visit the company physically, it is convenient for them to go online and check what you have to offer them.

In fact, six out of ten customers expect brands to provide online content about their business in one form or another, and more than half will go to a brand’s website for product information.

And if you want the only reason why a business needs a website, that reason may be enough.

Therefore, if your business does not have a website, we recommend that you create one because today’s customers are used to it.

2: your business will gain trust

With the rise of internet technology, more and more people are looking for what they want on the internet. If you don’t have a website, potential clients will go to your competitors, especially if you have a home business without a legal address.

Having a business website will not only provide information about your company or brand, but it will also build trust. Simply put, having a business website says, “I am here, this is my kind of business, and I am in it for a long time.”

Useful information that will help you survive in a highly competitive environment and ensure successful marketing.

3: Cost-effective solution

When new companies enter the market, they spend thousands creating brochures and distributing them. Instead of wasting that budget on print ads that quickly go to the trash can, owning a website for your business can be beneficial to you in the long run.

Your potential customers can learn about you, how you work and any of your products online. Think and compare how much can you show and tell about your business in printed advertising materials and on your own website?

If you get the most of your business through personal connections, then they will want to check out your site.

4: Your customers can always keep abreast of your new products

In its simplest form, imagine a business website as an online brochure or catalogue that can be updated to ensure delivery of any type of news about your company.

Whether it’s a new product launch or an annual promotion or a sale, a business website makes it much easier and faster to get your information out to customers so they can stay up to date and receive the latest news by email.

5: 24/7 access

In this digital world, customers need what can be available 24/7. Of course, you can’t stay connected and answer your customers’ inquiries all day and all night.

But your site can handle this easily and can help. It is available 24/7/365 so your customers can easily access your services and products from anywhere in the world.

6: you will appear in Google search results

When your site is designed and managed by professionals, you can appear on the first page of search results and this is very valuable.

Indeed, in fact, more than 81% of consumers go to Bing or Google first before making any purchase. This means that your site has a chance to grab the attention of customers and make them loyal in the long term, provided the quality and availability of your content.

7: More clients

A bit of statistics: In 2021, over 2.4 billion people use the Internet every day, and about 90% of them have purchased or contacted a company online in the last 12 months.

So without a business website, you might be missing out on a big piece of the pie.

Don’t you still have a website? Then you are missing out on great opportunities by not having a business website or online store that will help attract the attention of an online audience to the search for your products.

8: Target audience

A business website helps your business to be accessible from anywhere in the world with an Internet connection.

Since more than half of the world uses the Internet today, you can reach a wider audience that is interested in the products or services you offer. Think of all the people who can’t get into your cosmetics or building services store where you could sell your products.

If you want to take a deeper look at this issue, we bring to your attention the publication: How to effectively highlight your target audience?

9: A site is a medium where you can showcase your results

Regardless of the type of business you run, a website is a great place to showcase your work or showcase your skills.

Not only can you present your work with beautiful portraits or images, but you can also create short videos and tutorials that showcase what your company has to offer and what makes it unique and better than others on the market.

10: Communication with customers

Another reason for having a business website is that it provides a medium for communicating with your customers to find out what they want and what they think of your company.

Many sites have a live chat facility to communicate with customers, which can help them easily resolve their issues. In addition to this, by having a blog, you can keep customers informed about the latest offers, products, promotions, events, photos, or any other content.

11: Marketing

The Internet has opened up a whole new perspective of marketing for businesses around the world. Your online website can strategically attract new customers and businesses that can be of great benefit to your company.

Large vendors also pay attention to having a website because they care about how their products will be sold.

12: You Don’t Need Extensive Technical Skills

Thanks to Joomla, WordPress and a number of other website building platforms, you can manage your website effortlessly. These platforms offer online tutorials and community support, allowing almost anyone to gain a basic knowledge of administration.

If you need the development of a representative modern resource, then it is better to turn to professionals in order to get an excellent result as quickly as possible.

13: you control the formation of your brand

Well, it’s true that you can’t control what others say about your company on social media, but you can influence public perception by creating your own story through a business website.

Thus, people can get an idea of ​​your company’s products, your mission and values, without which the development of the company is simply impossible today.

14: You Can Beat Your Nearby Competitors

Have you ever wanted to start a business and beat nearby competitors in your niche? Well, if that’s the case, then having a business website with a thoughtful design and strategy can help you do just that.

You may not have a chance to build big skyscrapers or own a shipping company, but your site can help you gain a foothold in your city and break down the high wall between you and nearby competitors.

15: Helps you find a new job

Tired of working under a domineering boss? Well, you can enjoy your own time by becoming your own boss. To do this, start by opening your own website.

Such a resource may contain not only your resume but by developing and managing your site, you can demonstrate your qualifications with a ton of complex skills.


Your business needs a website and it’s easier than ever to get one. Lakoyweb agency offers a very small and inexpensive barrier to entry, and assistance in developing your business, which will receive huge opportunities.


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